Project Documents
The three foundational documents the build is anchored on. Open these for full context on scope, design direction, and SEO strategy.
Website Proposal
The full scope, approach, timeline, and pricing from Savage AdFox. Covers the Shopify build, content control split, SEO programme, and PHP 400k itemised investment.
Design System
Brand palette, typography, iconography, section architecture, motion, accessibility, voice and tone, copy examples, and photography direction. Proposed v1.0, pending CPFS validation.
SEO / GEO Playbook
Findability and AI-search strategy. Keyword tiers, on-page formulas, Schema.org markup map, technical SEO checklist, generative-engine optimisation, and the year-one content programme.
Six Page Mockups for Review
Standalone HTML mockups using draft copy in the proposed CPFS voice and Unsplash imagery for lifestyle shots. Pack-shots are labelled placeholders, ready for CPFS-supplied photography.
Homepage
Hero rotator with 3 slides, brand and product spotlight, featured recipes, solutions hub, audiences (who we serve), and a latest-news block.
Product Index
Lists the six product categories (Marine, Meat, Milk, Tomato, Coconut, Plant-Based) with brand chips inside each card. Two-column hero with trefoil imagery.
Marine Category
Five brand groupings (Century Tuna, Blue Bay, 555, Fresca, Ligo) each with foodservice SKUs and retail variants. Cross-link to Marine recipes at the bottom.
Single Product Page
Sample: Century Tuna Chunks in Oil 1705g. Gallery, specifications, allergens, retail variants on Lazada and Shopee, suggested recipes, and a working quote-request form.
Recipe Index
Three category cards (Meals, Snacks, Beverages) with full intro writeups, plus a featured recipes grid with category filter chips. Two-column hero with trefoil imagery.
Single Recipe Page
Sample: Buttered Chicken. Click-to-swap image gallery, video, structured ingredients, six-step procedure, live cost calculator, featured CPFS SKUs, and related recipes.